- Social Media/Press
http://www.forbes.com/sites/darrenheitner/2013/02/10/sports-illustrated-swimsuit-issue-offers-big-bumps-to-featured-brands/ - Brand Integration
Check out the Windows Phone promo for MTV's show, 'World of Jenks', featuring Step UP's Brian Kortovich http://www.youtube.com/user/AndrewJenks#p/u/6/zIIp-hOkcFQ - Public Relations
Millions of impressions generated for Linsanity.com http://www.nypost.com/p/news/local/he_lin_the_money_bSuPv5BWyhB0oMdvHXicHL - Strategic Marketing
Help Brian Kortovich make the NBA! Click on the image or check out http://www.GiveBKaShot.com for more info http://www.youtube.com/user/GiveBKaShot?feature=watch
Step UP Management is a New York City based agency focused on marketing and branding in the sports, entertainment & fashion industries. Our first “step” is for Step UP to get to know your consumers. We want to know who they are, where they are and what they do. Most importantly we need to know what they want.
In February, Step UP launched a PR campaign that went viral around Jeremy Lin and the URL, Linsanity.com. Millions of impressions later, and exposure in major publications and media outlets including ESPN, FOX and the New York Post, Jeremy became one of Time Magazine’s 2012′s “Top 100 Most Influential People in the World”.
